Perks To Grow Your Career With EnlightVision

Key Responsibilities

• Web Development: Design, develop, and maintain web applications using ASP.NET Core and ASP.NET Web API.
• Desktop Development: Maintain and enhance Windows Forms (WinForms) or WPF applications using .NET Framework.
• Migration & Optimization: Assist in migrating legacy systems to .NET 6/8+ where applicable.
• Database Management: Write optimized SQL queries, stored procedures, and manage data using SQL Server or Entity Framework.
• Collaboration: Work with stakeholders to translate business requirements into technical solutions.

Required Skills & Qualifications

• Core Logic: Strong proficiency in C# and the .NET ecosystem.
• Web Stack: Experience with .NET Core / .NET 5+, MVC, and RESTful APIs.
• Windows Stack: Solid understanding of WinForms and Windows Services.
• Front-End: Knowledge of HTML5, CSS3, and JavaScript (React or Angular is a plus).
• Databases: Experience with MS SQL Server and ORMs like Entity Framework or Dapper.
• Version Control: Proficiency in Git (GitHub, GitLab, or Azure DevOps).

Nice to Have

• Experience with cloud platforms such as Azure or AWS.
• Knowledge of Microservices architecture and containerization (Docker).
• Understanding of CI/CD pipelines.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns including SEO, SEM, email marketing, social media marketing, and display advertising.
• Manage and optimize the company website and landing pages to improve lead generation, user engagement, and conversion rates.
• Develop and implement content marketing strategies in collaboration with design and content teams.
• Conduct keyword research and implement SEO best practices to improve organic search rankings and website visibility.
• Manage social media platforms including LinkedIn, Facebook, Instagram, and other relevant channels to increase brand awareness and engagement.
• Monitor, analyze, and report campaign performance using tools such as Google Analytics and Google Search Console, and recommend optimization strategies.
• Plan, execute, and manage paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads with a focus on ROI and lead generation.
• Coordinate with internal teams and external partners to ensure effective execution of marketing initiatives.
• Stay updated with the latest digital marketing trends, technologies, search engine algorithms, and industry best practices.
• Drive marketing initiatives to achieve business objectives within defined timelines and budgets.

Qualifications

• BCA, MCA, B.E. (IT), or Bachelors degree in Marketing, Digital Media, Communications, or a related field.
• Minimum 1 to 3 years of hands-on experience in digital marketing, performance marketing, or related roles.
• Strong understanding of digital marketing channels including SEO, SEM, social media marketing, email marketing, and display advertising.
• Hands-on experience managing paid campaigns through Google Ads, Meta Ads Manager, and LinkedIn Ads.
• Proficiency with digital marketing tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, HubSpot, and Mailchimp.
• Strong knowledge of online customer acquisition, lead generation, conversion optimization, and performance marketing.
• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Creative thinking, problem-solving abilities, and attention to detail.
• Excellent written, verbal, and interpersonal communication skills.
• Ability to manage multiple projects, prioritize tasks effectively, and work collaboratively within a team environment.